L'Oréal professional haircolor

• Consolidates the hair's internal stucture at the cortex.
• Improves the hair's resistance to the chemical process.
• Color is more vibrant and lasts longer.
• For sensitized hair only.

Color Starter is the perfect start to the "Color Strength" program because it builds the perfect canvas for haircolor.

The more sensitized the hair, the greater the benefits. The main benefit of Color Starter is that in contains lonéne G©, L'Oréal Professional's exclusive conditioning polymen found in our haircolor. It's selective, protective and progressive.

The Color Starter goes into the cortex layer of the hair, seeks out negative charges and neutralizes them to equalize the porosity of the hair creating the ultimate in condition and shine. It improves the hair's resistance to the color process making color more vibrant and resistant to fading.